Commercial Development Marketing Director
PRM, United Arab Emirates
Job Description
PRM-Global
A Global Marcomms Agency comprised of a hybrid and fully integrated group of award-winning creative communications units. We have offices in 20+ countries and service a smorgasbord of international clients, via the creation and implementation of innovative, integrated, inspiring, and multi-award-winning campaigns.
NeedaFixer
Award winning global production house backed by 850+ producers and film experts in 100+ countries. We’re powered by the NEEDaFIXER Community the largest international network of film directors, producers, fixers, location managers, crew and journalists.
We are seeking a talented and motivated Commercial Development amp; Marketing Director to join our team. Providing strong leadership to the team, setting clear goals and expectations, and ensuring the team’s alignment with the company’s mission and objectives.
In this role, you will play a key role in driving the growth of our business by identifying new opportunities, nurturing client relationships, and implementing effective marketing strategies to increase lead generation. If you have a passion for media production, marketing communications and a proven track recording in business development, we want to hear from you.
Commercial Development:
- Identify and prospect potential clients and partnerships to expand our client base.
- Build and maintain strong relationships with current clients, ensuring their needs at met and exceeded.
- Responsible for the end-to-end process of overseeing RFP’s, including but not limited to proposal development, coordination with subject matter experts, and submission.
- Ensure collaboration with cross-functional teams to gather necessary information and content for RFP responses, ensuring that proposals are accurate, well-structured, and tailored to meet client requirements.
- Conduct comprehensive pricing analysis, including cost estimation, profitability modeling, and competitor benchmarking, to determine the most competitive and profitable pricing structure.
- Create financial models in collaboration with Finance to evaluate the impact of various pricing scenarios on profitability and overall financial performance.
- Conduct market research to identify emerging trends and opportunities in the media production and marketing industry.
- Collaborate with the executive team to develop and execute a business development strategy.
- Prepare and deliver compelling pitches and presentations to prospective clients.
Marketing:
- Develop and execute comprehensive marketing strategies to increase brand awareness and drive lead generation.
- Create and manage marketing campaigns across various channels, including digital, social media, email and events.
- Collaborate with our creative team to develop marketing collateral and content that aligns with our brand and resonates with our target audience.
- Monitor and analyse marketing performance metrics, making data-driven adjustments to optimise campaigns.
- Stay up to date with industry trends and competitors to identify opportunities for differentiation.
- Manage the company’s online presence, including the website and social media profiles.
Requirements
- Bachelor’s degree in marketing, Business, or a related field; MBA is a plus
- Strong leadership and team-building skills
- Proven experience in business development and marketing in the media production or marketing communications industry.
- Strong understanding of digital marketing strategies and tools.
- Exceptional communication and presentation skills
- Ability to build and maintain relationships with clients and partners.
- Creative thinking and problem-solving abilities.
- Proficiency in using marketing software and analytics tools.
- Adept at project management, time management, and multitasking.
- Strong organisational skills and attention to detail.
- Ability to work collaboratively in a team-oriented environment.
If you're a dynamic individual with a passion for commercial development and marketing in the media production and/or marketing communications field, we invite you to apply. Join us in creating exceptional visual content and innovative marketing solutions that captivate audiences and drive success for our clients.