Performance Marketing Specialist (Arabic Speaker) - dubizzle
Bayut | dubizzle, United Arab Emirates
Job Description
Bayut amp; dubizzle have the unique distinction of being iconic, homegrown brands with a strong presence across the seven emirates in the UAE. Connecting millions of users across the country, we are committed to delivering the best online search experience.
As part of Dubizzle Group, we are alongside some of the strongest classified brands in the market. With a collective strength of 8 brands, we have more than 160 million monthly users that trust in our dedication to providing them with the best platform for their needs.
As the Performance Marketing Specialist, you will be responsible, with the help of the team lead, for creating, shaping, and optimizing our digital campaigns while also working with various internal teams to create end-to-end marketing strategies.
In this role, you will:
- Assist the team in the development of the overall digital marketing strategy across a broad range of digital marketing channels
- Identify trends and insights, and optimize spend and performance based on the insights
- Conduct research on market trends, brand’s audiences and competitors, and end-to-end consumer journey to drive engagements and conversions
- Familiarize with existing tracking and funnels
- Assist in setting up pixel implementation, conversions and event tracking
- Analyzing data to identify problems and opportunities
- Producing effective ad copies
- Define OKRs for channel experiences
Requirements
- Bachelor’s degree from a reputable university
- 3 - 5 years’ of prior experience in Digital Marketing
- Knowledge of core digital marketing tools
- Practical knowledge of digital platforms (Google, Facebook)
- Understanding of web analytics (experience with Google Analytics is preferred)
- Strong understanding of current online marketing concepts, strategy and best practices
- Strong technical and data analysis skills
- Strong skills in MS Office Suite (Excel, PowerPoint)
- Fluency in English
- Sharp strategic thinking and ability to translate quantitative and qualitative data/insights into a strong targeted marketing strategy
- Excellent communication and literacy skills
- Self-motivated amp;amp; willing to take on new challenges
Benefits
- A fast paced, high performing team.
- Multicultural environment with over 50 different nationalities
- Competitive Tax-free Salary
- Comprehensive Health Insurance
- Annual Air Ticket Allowance
- Employee discounts at multiple vendors across the emirates
- Rewards amp; Recognitions
- Learning amp; Development
Bayut amp; dubizzle is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
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